Lauren Allen

Operations and Marketing Manager

Phone: +64 9 430 1000
Mobile: +64 21 02000 277
Email: [email protected]

With over 15 years experience as a Marketing Manager across B2B, B2C, product, and service industries, Lauren is passionate about brand strategy and development, creating memorable content, and showcasing the very best a brand has to offer. She has had the opportunity to work across some of New Zealand’s most iconic brands and had the privilege of adding Harcourts to that list in 2020.
In 2023 Lauren took on the Operations portfolio for Harcourts Optimize Group, which sees her overseeing and implementing systems, processes, and business efficiencies that align with the businesses’ overall strategic goals.

After moving to Whangarei from Auckland in 2018 and purchasing their first home, Lauren and her family spend their spare time renovating and developing their little lifestyle block – a passion that combines a love of design and interiors with property.


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